We know a lot of stuff. If you stop to think about it, no matter what industry we’re in, we all went through a lot of training to get where we are today. It may have been in a classroom, behind a computer screen, face to face with a trainer, or some combination of all three. But, odds are we’ve …
The Secret to Long-Lasting Success
Running a small business is hard. There are many obstacles that must be overcome. One of the most difficult challenges to figure out, especially for the novice entrepreneur, is how to get clients. Without a doubt, it’s one my students most often asked questions. Every potential business owner realizes the importance of acquiring clientele, but most of us are dumbfounded …
Your Report Can Do It All
Note: This post is the second of a two-part article. Click here to read part one. There are many things to consider when running a professional home inspection business. Often, the number of things that must be taken into account can be overwhelming, especially for inspectors that are new to the business. As we’re all operating on a limited time …
One (Double) Report to Rule them All
Real estate agents. Certified Public Accountants. Attorneys. Personal Trainers. What do all these professions have in common, you might ask? Each one of them is in a service-based business, just like a professional home inspector. None of these people are selling you a physical product; they’re selling you their services. Most of us have probably not even stopped to think …
Can You Smell the Rare Air?
If we stop to think about it, our industry, the home inspection industry, really hasn’t been around for a long time. Yes, as long as people have been buying houses, they were always getting a more knowledgeable party, usually a friend or older relative, to take a look around before they bought that new house. But having an industry, a …
My Shameless Plug
Marketing is a necessary evil for small business owners. It’s something that we need to do, but not something that most of us like to do. Most people get a bit uncomfortable when it comes time for self-promotion. And once we’ve been in business for a while, we start to think that we’ve already done all the marketing we need, …
All the Luck in the World
We’ve all been there: at the start of something new. Whether it’s starting a new business idea, starting a new relationship or starting a new exercise program, we’ve all been at the beginning. The beginning is always an exciting time, filled with wonder and expectations. There are an unlimited number of possibilities; anything and everything can happen to us at …
The Rules
It can be difficult to run a small business. It often seems like every waking moment (and some sleeping moments) are dedicated to doing something related to our business. Even when we’re not really “doing the work,” that part of the job where we’re directly earning income, there’s always something else to do. There’s always some other part of the …
The Pig Farm
One of the things that we constantly discuss in these articles is the need to continually educate yourself. Arguably, the worst thing that a business owner can do is to assume that they know everything there is to know about their business. Our world is constantly changing, and business and industry are no exception. Certainly, it’s in our best interest …
The Hard Part
Running a small business is a hard thing to do. I really don’t need to tell you that, because you already know. Also, a hard thing to swallow is the fact the majority of new small businesses fail. It’s inevitable. There’s always going to be a lot of starters. Starting is easy. Starting is exciting. Starting makes us feel powerful. …