Step Out on That Ledge

All of us suffer from the same malady: we’re human. As humans, we’re extremely comfortable with our routines. We’re reassured by the fact that we know what happens next; that we have a good idea of how things are going to work. We like it when things go according to plan; we’re happy when our lives play out exactly like …

Show the World That You’re a Star

Today we’re going to talk about marketing and it’s effect on our business. If we’re just starting out in the business world, trying to figure out marketing can be a daunting task. Even if we’ve already got an established brand, marketing can still cause us headaches and plenty of sleepless nights. It seems like everywhere we turn, there’s someone who’s …