The elevator pitch. It’s a phrase that we often hear in the business world, and it’s (unfortunately) something that we do quite often in our own business. But is it the right thing to do? Is it working for us? And what the hell does it really mean, anyway? Wikipedia describes an elevator pitch as a short description of an …
How to Get SMART in the New Year
As I’m writing this article, it’s two days before January 1st. The start of a new year is always a time of reflection, thinking back on your accomplishments and failures of the past year, analyzing what went right and what went wrong. It’s also an opportunity to look forward, pondering the upcoming year and trying to shape some plans to …
Why You Shouldn’t Drop Out of the School of Hard Knocks
As I sit down to write this, it’s about a week before New Year, and like every other year, we’re overwhelmed with information about prepping ourselves to make the upcoming year our best ever! And who wouldn’t want to have their best year ever? The season always ushers in more commentary about how we should approach our lives (personal as …
Setting Yourself Up for Success. What Does that Mean?
Setting yourself up for success. It’s a well-worn phrase that you’ve probably heard hundreds of times. In fact, you’ve probably heard it so many times that it hardly even registers anymore. And it can mean so many different things at the same time, what are we even to make of this saying? It can mean different things to different people, …
The One Simple Thing That Can Help You Achieve Your Goals
Hope that this post finds everyone happy and healthy. I wanted to start out today with a quote from an unknown author, which is “Write it down. Written goals have a way of transforming wishes into wants; can’t into cans; dreams into plans; and plans into reality. Don’t just think it – ink it!” I want to underscore the importance …