We all fall into the same trap. We start something new: a new diet, a new relationship, a new job, or a new business venture, thinking that it’s going to be easy. Yes, we know that everyone else struggles with these same challenges; we hear about the failures from our friends, coworkers, and random associates on our social media channels. …
What Happens vs. What I Want to Happen. What’s The Difference?
Think about that appointment that’s on your schedule for tomorrow. The inspection that’s been on there for the past five days. You know, the one with the big, nasty house that you’ve been dreading. Yeah, that’s the one. What if, instead of being that P.O.S. house, that appointment was the final interview for a really great job. A …
I’m Doing Fine. Why Should I Change?
Most of us have a good thing going. Whether it’s our job, our daily routine or our relationships, we’ve all been doing the same thing for quite a while. It’s all a well-worn routine; muscle-memory at its finest. I’ve been doing home inspections since 2001 and have it down to a science. I know my job, my software and my …
Learning Lessons in the Most Improbable Places
I always find it amusing when I discover something in my personal life that correlates to my professional life. It’s almost as if the experiences in one part of my life are attempting to prepare me for the trials and tribulations that lie ahead in other areas. Now, if I would only start paying more attention… I’m currently …
What’s This Gonna Cost?
Time passes, as it always seems to do. With its passage, we gain wisdom, we gain knowledge and we gain some additional pains that really weren’t there yesterday when we woke up. Often, along our Earthly journey, we find ourselves faced with difficult choices. We’re at an intersection on the road of life and must decide which road we choose …
Embracing the Challenge of Constant Marketing (part 2)
Note: This post is the second of a two-part article. Click here to read part one. I hope that everyone is doing well and prospering in their business. In the second half of this article, I wanted to expand on the idea of Constant Marketing, and the fact that every move you make has an effect on your business. In part …
Embracing the Challenge of Constant Marketing (part 1)
Depending on how we choose to live, our life may be calm and even-keeled, with little variation in our daily routine, or it may be filled with challenges: new decisions and experiences popping up at every turn. One of the good things about living in an advanced country is that (typically) we get to choose the path we desire: calm …
Positive or Negative, Your Marketing Matters
Marketing and advertising. These terms are often used interchangeably, but have different meanings. Merriam-Webster defines marketing as “the process… of promoting (and) selling… a product or service.” Dictionary.com defines advertising as “the act… of calling public attention to one’s product… especially by paid announcements…” While advertising is typically thought of as a campaign, specifically developed to induce the viewing public …
Late To the Party
I have been extremely fortunate to find myself in a very unique position in the home inspection industry. I was lucky enough to get in on the ground floor of a multi-inspector firm with my friends and business partners. I started doing inspections, growing my business to 40 inspections a month, and then hiring and training my replacement for those …
A Birthday Impostor. How to Defeat Your Own Thoughts
I hope that this post finds everyone happy and healthy. I am writing this post on the evening of my birthday, so I have spent the day reminiscing about my past and looking forward to my future. I have been fortunate enough to find some level of success in my life and I appreciate all of the opportunities that this …