Starting out in the world of small business is difficult. When we’re just beginning our home inspection journey, it seems like the list of things to do is overwhelming. New business owners, especially ones that are trying to run a business for the first time, are faced with a seemingly endless number of options. Quite often, there are so many …
Seeing Through the Disguise
Often, when starting out in a new small business, we run into problems. One of our biggest problems happens to be figuring out what type of clientele we want to deal with in our business. There are always two different type of potential clients available to sell our services to: professionals and amateurs. Unfortunately, because we’re just starting out in …
The Hard Part
Running a small business is a hard thing to do. I really don’t need to tell you that, because you already know. Also, a hard thing to swallow is the fact the majority of new small businesses fail. It’s inevitable. There’s always going to be a lot of starters. Starting is easy. Starting is exciting. Starting makes us feel powerful. …
If at First You Don’t Succeed… Quit?
We all struggle with many different things in our lives, both from a business as well as a personal standpoint. One thing that almost all of us struggle with is having a difficult time finishing things that we start. While some of us may struggle more than others in this regard, Shiny Object Syndrome (SOS) is very real and, in …
Just Give Me a Chance
When starting a new business, you’ve got plenty of things to worry about. There are lots of technical details to work out, from getting your tax id number to starting a bank account. But, often the most difficult thing to tackle is how to actually get the creative part going. Figuring out what you’re going to do, how you’re going …
Become the Authority. Gaining the Trust of Your Clients
I have recently become fascinated with the possibilities of digital marketing. As a result, I’ve spent a good bit of time researching the different methods and applications available for small business owners to efficiently and effectively market their products on the web. One of these methods is the podcast, which allows businesses (with a relatively small up-front investment) to have …