Real estate agents. Certified Public Accountants. Attorneys. Personal Trainers. What do all these professions have in common, you might ask? Each one of them is in a service-based business, just like a professional home inspector. None of these people are selling you a physical product; they’re selling you their services. Most of us have probably not even stopped to think …
Critique yourself. Why reviewing your product now can lessen your problems later.
One of the key ingredients to running a successful business is having a sell-able product, something ready for public consumption. It is impossible to have business success without a product to sell to your clients. To have the best shot at running a productive business, your product must meet a few requirements: it must be something that not only is …