Going for the Win

Starting out in any new venture can be tough. We see all these successful people doing all kinds of different things.

We’ve been taught to look to those people who are industry leaders and copy the things that they’re doing, but how are we supposed to know which things to copy?

We can’t do everything they’re doing. We’re new to the game and don’t yet enjoy the bandwidth to have our hands in 47 different pots.

If we were to take a step back and really do an in-depth analysis of everything they’re doing, we’d see that a lot of the things they’re involved with probably don’t have any significant impact on their success. When you’re successful, you don’t really have to concentrate. You can simply do things “just because.”

The truth is that when we’re starting out, we can’t afford to throw caution to the wind. We’ve really got to investigate our options and limit our choices to only those things that make the most sense for our fledgling enterprise.

Why shouldn’t we consider this an advantage?

We can’t just settle, we’ve got to choose wisely, committing only to the things that will provide the most bang for the buck.

Commitment. Seems like a winner to me.

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