There comes a time when we’ve got to move on from some of our current clients. This usually happens when we realize that we’re diverging from them on one (or more) of these points:
- Skills: Our client needs something from us that we’re not really good at doing.
- Temperament: Our client doesn’t treat us with the respect that we deserve.
- Quality: Our client wants it fast and cheap, and that’s not what we want to be known for.
- Pay: Our client wants to keep paying us what we used to be worth, but as we’ve become better at our job, our per hour value has increased as well.
- Reputation: Our client is known for doing things and acting in ways that we don’t want to be associated with.
The great thing about running our own business is that we get to choose who we do business with. If we find that a client’s needs and values no longer serve us, we’re free to move on to other customers who’s standards more closely align with ours.
As we move up the ladder of our career, we can’t be afraid to let go of the rungs we’ve already passed by.
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