What Is It?

Everything is marketing.

Deciding on a restaurant? That’s marketing.

Picking out a movie? That’s marketing.

Where are we going on vacation? That’s marketing.

What are we watching tonight? Marketing.

Everyone gets to make their own choices on just about everything. And when people (our customers) have a choice, it often comes down to marketing. Who’s made the most impact with their potential client base?

If we’re not having the success we envisioned, guess what our likely problem is…


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