In the beginning, if we’re really good at what it is we do, it’s pretty easy to wow people. Do something that few others are doing, do it better than those few that are doing it, and do it consistently.
After a while, though, we begin to lose our sex appeal. We become old hat, yesterday’s news, behind the times.
Been there; done that.
If we’re intent on keeping things together, we’d better figure out how to reclaim the wow.
And we’d better do it now.
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