Amazing Harm

It’s not something we often think about, but we are obviously products of our environment. Everything we do is geared toward optimizing for speed. We try to get everything on our to do list done as quickly as possible.

So we can move on to the next thing…

That’s not really a bad thing, as successful people get lots of stuff done. And most things don’t really suffer from speeding up. The effect of rushing on our weekly trip to the grocery store is negligible and any issues can be easily remedied.

But rushed and hurried are a really bad combination when it comes to our product.

We can really benefit from slowing down, and our customers benefit even more.

Because it happens so rarely we don’t even realize, but when we slow down, taking time to notice things that are generally neglected by our hyper-focused attention, we often find that mundane things become a bit better.

A little more enjoyable.

Possibly even amazing.

All we have to do is slow down and pay attention.

What’s the harm?

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